Marketing Manager - Pharma állás Országos
Szakmunka / Fizikai munka állások
Location: Budapest, HungaryDepartment: European Marketing TeamReports to: Europe Marketing LeadScope: Hungary Our client, a leading pharmaceutical services company, is expanding its European marketing presence. As Marketing Manager (Hungary), you will play a key role in developing and executing the full local marketing strategy — supporting the acquisition of new patients/clients, increasing engagement and retention, and building strong, long-term brand awareness.
Marketing Manager - Pharma
Main duties and responsibilities
- Lead the development and execution of the Hungarian marketing strategy, aligned with European brand direction
- Own the end-to-end patient/client journey — from awareness and consideration to retention and referrals
- Plan and execute integrated marketing campaigns across digital, offline, CRM, and PR channels
- Collaborate with local agencies, operational teams, and internal stakeholders to deliver impactful, on-brand communication
- Monitor market trends, customer behavior, and competitor activities to refine strategy
- Manage external partners and oversee the local marketing budget
- Drive performance marketing initiatives, including SEO, PPC, and CRM programs, to support acquisition and loyalty
- Partner with external stakeholders, including community and institutional partners
Required competencies
- Bachelor’s degree in Marketing or a related field (Master’s degree is a plus)
- 5+ years of experience in brand marketing, ideally within FMCG or pharmaceutical/healthcare industries
- Strategic mindset with a hands-on, data-driven approach to execution
- Proven experience in digital marketing, CRM, content optimization, and integrated campaigns
- Strong communication and stakeholder management skills across functions and seniority levels
- Self-starter with high ownership, adaptability, and a proactive mindset
- Fluent in Hungarian and English
Compensations and Benefits
- Opportunity to be part of a purpose-driven organization that makes a meaningful impact on people’s lives
- A key role in shaping and developing the local marketing function with strong regional support
- Collaboration within an international, high-performing marketing team, working closely with stakeholders and agency partners
- A dynamic environment where innovation, ownership, and continuous improvement are highly valued
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Teljes munkaidőLejárati dátum: 2026-07-11 23:59:59
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